blog navigation

blog posts

  • Symbols, such as traffic lights, on menus effective in educating diners

    Brenna Ellison, a professor of agricultural and consumer economics, says the combination of a symbol and a numeric calorie count on a menu is the most effective way to influence diners to select lower-calorie items.

    Brenna Ellison, a professor of agricultural and consumer economics, says the combination of a symbol and a numeric calorie count on a menu is the most effective way to influence diners to select lower-calorie items.

    Photo by L. Brian Stauffer

    Images

blog posts

  • Editor's note: To contact Brenna Ellison, call 217-300-0238; email brennae@illinois.edu.

    The article, “Looking at the Label and Beyond: The Effects of Calorie Labels, Health Consciousness, and Demographics on Caloric Intake in Restaurants,” is available online