blog navigation

blog posts

  • Research on team loyalty yields new insight into 'die-hard' fandom

    There's a reason why some sports fans are referred to as "die-hards" - even after they move away, their loyalty to their hometown team endures, according to research by Scott Tainsky and Monika Stodolska, professors of recreation, sport and tourism at Illinois.  Click photo to enlarge

    There's a reason why some sports fans are referred to as "die-hards" - even after they move away, their loyalty to their hometown team endures, according to research by Scott Tainsky and Monika Stodolska, professors of recreation, sport and tourism at Illinois. Click photo to enlarge

    Photo by L. Brian Stauffer

    Images

blog posts