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  • Study: Interplay of impact, moral goals influences charitable giving to different causes

    Photo of Carlos Torelli, a professor of business administration and James F. Towey Faculty Fellow at Illinois

    With the rise of globalization, geographic borders are becoming less relevant for making charitable donations, which means nonprofits and charities can make more effective pitches to donors by emphasizing higher-level concepts such as morality and idealistic values, said Carlos Torelli, a professor of business administration and the James F. Towey Faculty Fellow at Illinois.

    Photo by Gies College of Business

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  • Editor’s notes: To contact Carlos Torelli, call 217-300-4158; email ctorelli@illinois.edu.

    The paper “Generosity without borders: The interactive effect of spatial distance and donation goals on charitable giving” is available online.

    DOI: 10.1016/j.obhdp.2020.01.007

    https://doi.org/10.1016/j.obhdp.2020.01.007