Strategic Communications and Marketing News Bureau

Business

Business Ujjal Kumar Mukherjee, a professor of business administration at the Gies College of Business at Illinois who studies innovation in health care.

Paper: Timely preventative efforts better than mitigation during early stages of outbreak

CHAMPAIGN, Ill. — During the early stages of an infectious disease outbreak, channeling resources toward the prevention of disease spread through testing, identification and quarantine activities bests mitigation or curative efforts, according to a new working paper co-written by a University of Illinois at Urbana-Champaign expert who studies innovation in health care and supply chain […]

Expert viewpoints Photo of Robert Bruno, a professor of labor and employment relations at the Urbana campus of the University of Illinois and the director of the Labor Education Program in Chicago.

Does lack of paid sick time make US susceptible to global health crisis?

Editor’s note: Robert Bruno is a professor of labor and employment relations at the Urbana campus of the University of Illinois and the director of the Labor Education Program in Chicago. Bruno, an expert in labor history and politics, spoke with News Bureau business and law editor Phil Ciciora about the lack of paid sick […]

Agriculture Photo of Yilan Xu, a professor of agricultural and consumer economics at the University of Illinois at Urbana-Champaign

Paper: Disposal of wastewater from hydraulic fracturing poses dangers to drivers

CHAMPAIGN, Ill. — Environmental concerns about hydraulic fracturing – aka “fracking,” the process by which oil and gas are extracted from rock by injecting high-pressure mixtures of water and chemicals – are well documented, but according to a paper co-written by a University of Illinois at Urbana-Champaign environmental economics expert, the technique also poses a […]

Business Photo of U. of I. labor economist Russell Weinstein

Firms’ office locations affect recent graduates’ access to high-wage job opportunities

CHAMPAIGN, Ill. — A firm’s decision on where to locate its branch offices has reverberations in higher education and students’ post-graduation upward income mobility, according to new research from a University of Illinois at Urbana-Champaign expert who studies labor markets and employer recruiting strategies. Russell Weinstein, a professor of labor and employment relations and of […]

Business Photo of Ujjal Kumar Mukherjee, a professor of business administration at the Gies College of Business at Illinois who studies innovation in health care.

Hospital-level policies key to maximizing benefits, managing costs of robot-assisted surgery

CHAMPAIGN, Ill. — Hospital-level operational policies regarding the most effective way to deploy a surgical robot are necessary in order to maximize clinical outcomes and minimize the costs associated with its use, says a University of Illinois at Urbana-Champaign expert who studies innovation in health care. In the field of health care technology, surgical robots […]

Expert viewpoints Nonprofit newsrooms are providing a significant new source for news, says University of Illinois journalism professor Brant Houston.

Are there alternatives to declining, disappearing newspapers?

Two Chicago Tribune reporters recently sounded the alarm on a perceived threat to their paper based on the past actions of a hedge fund that now owns a large share of the Trib’s parent company. It’s part of a larger story of newspaper cuts and closures over more than a decade. Brant Houston, the Knight […]

Expert viewpoints The major shift underway from broadcast and cable to streaming is also bringing targeted advertising to mainstream media, an Illinois professor says.

Targeted ads are coming to mainstream media. Should we care?

This year’s Super Bowl will again showcase creative mass advertising, but the key industry trend is in digital ads targeted to individuals. And it’s quickly expanding into streaming services, smart TVs and other devices, says Mike Yao, a professor of digital media at Illinois. Yao also heads the Charles H. Sandage Department of Advertising at […]

Business Photo of Gies College of Business finance professors Julian Reif, Tatyana Deryugina, David Molitor and Nolan Miller.

New study examines mortality costs of air pollution in US

CHAMPAIGN, Ill. — A team of University of Illinois researchers estimated the mortality costs associated with air pollution in the U.S. by developing and applying a novel machine learning-based method to estimate the life-years lost and cost associated with air pollution exposure. Scholars from the Gies College of Business at Illinois studied the causal effects […]

Business Photo of Carlos Torelli, a professor of business administration and James F. Towey Faculty Fellow at Illinois

Study: ‘Value instantiation’ key to luxury brands’ embrace of corporate social responsibility

CHAMPAIGN, Ill. — Luxury brands and corporate social responsibility initiatives make for unlikely bedfellows – the former with their self-enhancement values, the latter with its ethos of self-transcendence. Although the values of haute couture designer handbags and clean drinking water campaigns would seem to clash, “value instantiation,” which promotes the integration of disparate values, can […]

Business Photo of Carlos Torelli, a professor of business administration and James F. Towey Faculty Fellow at Illinois

Paper: Cultural variables influence consumer demand for private-label brands

CHAMPAIGN, Ill. — New research co-written by a University of Illinois expert in consumer behavior and global marketing explores why certain segments of consumers prefer national or global brands over their less-pricey private-label equivalents, and the managerial and marketing implications of those choices. Private-label brands – think not-so-generic store brands such as Costco’s Kirkland Signature […]

Business Photo of U. of I. labor economist Eliza Forsythe

Paper: Economy benefits when secretarial jobs require more computer skills

CHAMPAIGN, Ill. — A new paper co-written by a University of Illinois expert in labor economics finds that as businesses introduce more technology and automation into secretarial jobs, local employment increases. Secretarial and office support work have changed dramatically over the past 50 years, with steno pools and electric typewriters giving way to spreadsheets and […]

Social sciences Photo of University of Illinois recreation, sport and tourism professor Jon Welty Peachey

Study: Leaders of nonprofits that use sport to better society often lack business skills

CHAMPAIGN, Ill. — While the number of nonprofits promoting sport as a tool for empowerment and social justice has increased significantly over the past two decades, many of these organizations fail – their efforts to change the world stymied by leadership deficits and stakeholder skepticism, a new study suggests. Although passionate about their organizational mission, […]

Strategic Communications and Marketing News Bureau

507 E. Green St
MC-426
Champaign, IL 61820

Email: stratcom@illinois.edu

Phone (217) 333-5010