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  • Growing online sales could lower prices,but also trim choices

    Business professor Yunchuan "Frank" Liu says bypassing retailers eliminates the middleman's price markup, but also may curb manufacturers' incentive to provide long and varied product lines.

    Business professor Yunchuan "Frank" Liu says bypassing retailers eliminates the middleman's price markup, but also may curb manufacturers' incentive to provide long and varied product lines.

    Photo by L. Brian Stauffer

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      Business professor Yunchuan "Frank" Liu says bypassing retailers eliminates the middleman's price markup, but also may curb manufacturers' incentive to provide long and varied product lines.

      Photo by L. Brian Stauffer

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