Strategic Communications and Marketing News Bureau

Aric Rindfleisch appointed head of business administration

CHAMPAIGN, Ill. – Aric Rindfleisch has been appointed head of the department of business administration and the J.M. Jones Professor of Marketing at the University of Illinois at Urbana-Champaign, pending approval by the U. of I. Board of Trustees.

Rindfleisch will assume his new position in August. He is the McManus-Bascom Professor and chair of the marketing department of the University of Wisconsin School of Business. Rindfleisch was a research professor at Korea University and previously served on the faculty of the University of Arizona and Tilburg University, in the Netherlands.

Rindfleisch’s research focuses on understanding inter-organizational relationships, consumption values and new product development. Prior to his academic career, he worked for J. Walter Thompson-Japan, Millward Brown and the U.S. Army.

He earned a Ph.D. in marketing and sociology at the University of Wisconsin at Madison in 1998, and an MBA at Cornell University in 1990.



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